August 2011

Getting Ready To Tee It Up!

The middle of September we'll be heading out to the links for the Golf Channel Amateur National Tour Championships. MFT has been contracted to edit the daily highlight reels in HD that will be shown the Golf Channel on their website. We can't wait!

July 2011

Making Some Magic!

MFT has produced a short film, "Magic...Keep It Alive!" for the inaugural Magic Magazine Film Festival. Shot in HD, the short captures the theme of passing on the craft of the magician from generation to generation. The screening will be held August 14-17, 2011 in Las Vegas. That's some hocus-pocus!

June 2011

Making It Sparkly Like A Diamond!

Ozel Jewlers is the latest valued MFT client to produce a Doc•U•Marketing program. Airing in the Coachella Valley and Inland Empire, "Generations of Tradition" follows the fascinating story of the Tekin brothers as they set up their jewelry business and kept it thriving for over 30 years. The show presents all the services Ozels offers and their philosophy about making sure every customer leaves the store 100% satisfied. This show created sales for Ozels just after a few showings. Catch it on Time Warner Cable-Desert Cities or watch it on YouTube.

April 2011

It's Easter Bowl Time, Again!

MFT, for the 3rd year in a row, is producing the highlight show of the Easter Bowl, a premier juniors tennis tournament played in the Coachella Valley. Past players have included John McEnroe, Andy Roddick, Tracy Austin, Pam Shriver, Pete Sampras and Michael Chang. Almost every American tennis star has played at this prestigious tournament. This year's show, "Easter Bowl 2011: Beneath The Surface" not only showcases tomorrow's superstars, but also delves into the hard work, rewards and controversies found in junior tennis. The show airs across the country on regional sports networks like Fox Sports, MSG (New York) and Sun (Florida). Check out the Easter Bowl's website for complete air dates.

March 2011

Addy Winners!

MFT has won an Addy for our Clemmy's Ice Cream commercial that aired nationally on CBS and ESPN. You can watch the two ads here and here on YouTube. It was a blast producing this commercial!

December 2010

Flooring Innovations 2.0

Our long-time client, Flooring Innovations, has a new Doc-U-Marketing program airing in the Coachella Valley and San Diego markets, proudly produced by MFT. The program not only highlights the exemplary service offered by this outstanding company, but also describes their history and philosophy of customer service. Catch it on Time Warner Cable, Desert Cities and San Diego or you can watch it on YouTube.

September 2010

Helping Launch The New Amazon Kindle

MFT is proud to have worked with Soul Moto of Seattle, WA for their work on producing launch videos the lastest Amazon Kindle. This fun shoot took place in San Diego and Las Vegas. The entire project took place all over the U.S. and in the U.K. MFT was the line producer for the West Coast locations.

July 2010

Coming Soon...

MFT has just finished work with a national ad agency promoting a product launch from an iconic high-tech client. The shoot took place in Las Vegas and San Diego and went off smoothly. We'll fill you in on the details when the product is officially launched.

April 2010

Clemmy's Ice Cream on National TV

With a quick turnaround due to a small window of opportunity, we produced a pair of commercials for Clemmy's Ice Cream that will appear during the Kraft Nabisco Championship on both ESPN and CBS. Jack N. Green, the Academy Award nominated cinematographer who is a long-time collaborator with Clint Eastwood, was the Director of Photography for this fun shoot. Join our Facebook fan page (click above) to see the commercials and photos from this fun shoot.

It's Good For Your Doggie

Healthy diets are not exclusive to people! Based in Coachella Valley, freshfetch is a company that creates all natural meals for pet dogs. MFT produced a TV spot for this innovative company that aired during the Westminster Kennel Dog Show on the USA Network. We also shot and edited a 3-minute promo video that the company is using for sales purposes.

Tennis Anyone?

When the BNP Paribas Open tennis tournament rolled into town at the Indian Wells Tennis Garden, Mercury Film and Television was hired by the tournament's broadcasting consultant, Covermax Communications, to serve up footage for corporate use, including player and sponsor interviews, tennis match coverage, event b-roll and sponsor signage.

Easter Bowl Rematch

Speaking of tennis. MFT has been hired for the second year in a row to produce the Easter Bowl highlight show that will air regionally on sports networks across the country, including the Fox Sports Networks. The Easter Bowl is one of the premier Juniors Tennis tournaments in the country that is played in Rancho Mirage, CA. The stars of tomorrow will compete for the coveted title of Easter Bowl Champion mid-April and MFT will be there to capture the action.

February 2010

Presto!

Magician Dave Thorsen, a fixture at the Magic Castle in Hollywood, has a new set of videos produced by MFT to supplement his popular magic classes. Thirty videos, ranging from 40 seconds to 3 minutes, were created in less than two weeks and are just another shining example of how web videos are becoming an economical and effective way to communicate to a targeted audience.

Loving the Avocado

Mercury Film & Television was a finalist in the Avodisiac Video Contest sponsored by the Avocados from Mexico Growers Association. Although we didn't win the grand prize, we were honored to make the final round of 5 for judging. Our entry is titled, "Cupid" in the Most Entertaining category. It was a lot of fun making this 2-minute video!

December 2009

Buying A New Home...and in Style!

Now airing throughout the Coachella Valley is the updated program for RJT Homes, "Welcome to Codorniz." The show tours the new home development in La Quinta, reaching out especially to the 2nd Home Buyers market. Included in the new show is a segment introducing Desert New Home Tours, a service that takes prospective buyers around new home developments in the desert region-- all in a limo.

Retiling "Your One-Stop Shop"

Mercury Film & Television is hard at work producing a completely new program for Flooring Innovations. New products, new locations and new services will be highlighted in this successful flooring store. Watch for it in January.

November 2009

New Spanish Legal Show Going on Air

Mercury Film & TV has just completed a new legal program for the Law Offices of Caronna, Johnson & Hoddick, LLP. This new Spanish-language program will air in the Coachella Valley, El Centro, San Diego and parts of Mexico. The attorneys of this Rancho Mirage, CA-based law firm explain their practice while clients recount the successful resolution of their cases.

Vendors Join Jensens Finest Foods

It's a new season and Jensen's Finest Foods' half-hour program, "Gourmet You Way" now features some fantastic vendors. Baumann's Famous Swiss Dressing, Clemmy's Ice Cream, Fresh Fetch Pet Foods and Firestarter Vodka give viewers some tantalizing information about their products found in Jensen's locations throughout the valley.

October 2009

Championship Week in the Desert

The Golf Channel Amateur Tour National Championship was held during the last week in September at PGA West in La Quinta, CA and Mercury Film & TV was there to help the Orlando-based network tape footage for sports show highlights and TV magazine pieces. Also during the week, MFT coordinated production for SkyCaddie's new TV spot airing nationally real soon. SkyCaddie is a pocket-sized GPS device that aids golfers by providing precise maps to each hole on a golf course.

September 2009

The Red Carpet Rolls

Mercury Film & TV will be screening a preview of two TV pilots, Thanks for the Memories and Working For A Living. Saturday, September 12th, 2009 is the date at Camelot Theatres in Palm Springs, CA. Screening starts promptly at 10:00am so arrive early to get seated.

August 2009

Put A Spark in Your Life!

Mercury Film & TV has begun work on a series of promotional videos for SparkPeople.com. This healthy lifestyle website has over 5 million members and is growing at a fast rate. MFT is proud to contribute to their success by producing HD videos that document this grass-roots movement towards healthy living and reaching tough goals.

Revolution in a Small Package

Speaking of innovation, MFT just covered the Enlyten convention recently convened in Las Vegas, including taping an interview with basketball superstar Shaquille O’Neal. The footage shot will go towards future promotional videos and advertising. Enlyten’s products are the new way of delivering medicines, vitamins and nutritents to the body. Using dissolvable strips that go on the tongue rather than tough-to-swallow pills, Enlyten has started a mini-revolution in the health and fitness world.

Prost!

Mercury Film & TV is currently at work on Oktoberfest Across America. It's an hour-long show highlighting how Americans across the country celebrates the long-time German tradition with brats, pretzels, Bavarian folk dancing and of course-beer!

Moxie Project Winners!

Mercury Film & TV nearly swept The Moxie Project contest, winning two of the three categories (and placing 2nd in the third category). Check out the winning videos at The Moxie Project's website or our page here.